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W Energy Software Hires New CEO

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W Energy Software, a leading provider of cloud-based accounting and Enterprise Resource Planning (ERP) software for enterprise and mid-market energy customers and across the value chain of multiple energy commodities, today announced the hiring of Rachel Collins as chief executive officer, effective immediately. Mike Crest will transition to executive chair.

As an operator and executive, Collins has spent 25 years in energy and software. She was recently vice president and general manager at Insite360, an integrated cloud platform for retail fuel and convenience. Previously, Collins was general manager and senior vice president at Aurea Software. She managed several acquisitions and helped build a global software platform with over half a billion in revenue. Additionally, Collins was responsible for operations at Jive Software, Aurea’s largest take private, and the FedRAMP program. She brings a breadth of experience and knowledge in guiding companies toward accelerated stages of growth.

“I’m honored to have the opportunity to expand upon W Energy’s accomplishments over the past decade to become the industry’s leading energy-centric cloud ERP platform. I am incredibly excited to work with our team to move into this next phase of breakthrough growth quickly and successfully. Additionally, I’d like to express my gratitude to Mike Crest for his work thus far in setting clear direction and establishing a strong foundation with customers and our team. Today’s energy market is rapidly evolving with its highest-value providers needing greater visibility into their operations. W Energy is uniquely positioned to be the market leader in offering that level of transparency into their field and back-office operations.”

Crest will remain a vital part of the company in aiding this transition and being an active member of W Energy’s board. “I am thrilled to have been part of W Energy’s continued growth and look forward to working closely with Rachel as we accelerate our mission to scale the company and lead it into what promises to be an exciting future across the energy industry,” said Mike Crest, W Energy executive chair, board member, and True Wind Capital operating executive.

Sean Giese, W Energy board member, and partner at True Wind Capital added, “Rachel’s experience leading software organizations and working with customers to address their critical business needs uniquely qualifies her to guide the strategic vision of W Energy. We look forward to partnering with Rachel and are thrilled to have her lead the company in this next phase of growth and innovation.”

The announcement comes amidst rapid customer growth and strategic product expansion at W Energy, including the acquisition of Seven Lakes. The acquisition extended the company’s offerings into Field Data Gather and Production Accounting; this functionality transformed W Energy’s offerings into a comprehensive solution native to the cloud, seamlessly linking back-office workflows and ERP directly with AI-optimized field operations.

Headquartered in Tulsa, Oklahoma, W Energy Software offers the energy industry a unified ERP solution built for the cloud that is relied on by some of the largest and most distinguished brands in upstream and midstream companies to accelerate business performance, improve operational efficiency, and reduce costs. W Energy Software combines precision-built software in one extendable cloud-based workspace with an intimate understanding of the energy business to deliver solutions that offer flexibility, affordability, and continuous upgrades. With W Energy Software, energy companies stay lean and agile with the tools they need to adapt to market changes and meet evolving customer needs head-on, all while gaining the confidence that their business is running on the latest technology. W Energy Software’s investors include True Wind Capital and M33 Growth.

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